Marketing Technology Implementation

You may have a need for additional resources or specific capabilities not on staff.

DBMCatalyst offers to work closely with you and your internal partners to monitor and manage the implementation through user acceptance testing.

Implementation

  • Manage the selected vendor
  • Develop or manage the implementation calendar
  • Collaborate with internal departments for Marketing
  • Maintain key communications up and down
  • Manage sign-offs

Software Utilization

  • Collaborate with staff in use of campaign management software or business intelligence or reporting
  • Adapt reporting to management dashboards – working with software vendor
  • Ensure training schedules and goals

User Acceptance Testing

  • Define acceptance criteria
  • Test solution usability
  • Test solution accessibility
  • Create process for addressing bugs
  • Create timetable for bug corrections
  • Create sign-off process