DBMCatalyst begins by exploring your marketing data to assess its marketing readiness.
General Inquiry & Development of Data Strategy
A comprehensive report on elements such as: volume, type of data collected, data completeness and accuracy, data storage, preliminary customer profile, data gaps, and, data accessibility. Gaps in critical marketing data will be highlighted and recommended strategy for upgrades and enhancements will be delivered.
Data Quality Assessment & Correction
Where indicated, DBMCatalyst will source leading data quality and hygiene tools to verify, correct and standardize postal address, phone, email address or other pertinent data.
